Thoughts on Millennials and the role of design

This is a 3 minute interview with the Institute of Service Excellence (ISE) at the  Financial & Health Care Industry Forum. As part of the Industry Forum, I was invited to share my views on why simplicity matters in today’s environment and how to cultivate simplicity as an organisational capability.   [ISE] As millennials grow up as a…

How to make ‘design’ really work

You might have attended a design thinking workshop for a few days or half a day. You might have mapped a customer’s journey, and learned interesting insights by interviewing consumers. Prototyping your ideas with colleagues and testing them may not only have seemed fun, but a great way to develop ideas as well. Now you are…

Why you need designers

“What kind of people do you hire to drive customer-centric innovation?” This is a question I get asked a lot at conferences I spoke. My simple answer has to be this. Hire designers. What I mean by designers is people who have the educational background of design disciplines such as graphic, products, indutrial, interaction design etc. While…