Simplicity In Banking Is Anything But Simple.

Written for The Financial Brand and Bank Marketing Strategy by Jim Marous, the world’s most read banking blog. It’s time to build your simplicity capability. Financial institutions are starting to realize that simplicity does not only improve the customer experience, resulting in trust and loyalty but also reduces operational costs from redundant products, processes and dealing with…

Creativity – it’s not what you think

Being a designer, I officially belong to a category of ‘creative people’. However, I do not think creativity belongs to certain people with creative jobs. I often experience creative energy from so-called non-creative people such as bankers, product managers or operation staff at my work place. People often associate creativity with out-of-box thinking or unconventional…